News, trading notes and export insight from the All About Brands desk. We ship British and European FMCG — confectionery, soft drinks, grocery, household and health & beauty — to importers, distributors and wholesalers in more than 60 markets, and this is where we write down what we are seeing.
TRADE SHOWSOur biggest stand yet, the full Christmas and Q1 range, and meeting slots that are already filling. Here’s the plan.
HOW WE WORKA buyer in Mombasa shouldn’t need forty supplier relationships to fill one container. Here’s how we consolidate it.
NEW LINESThe latest drops across energy, better-for-you and confectionery — in stock and ready to consolidate.
SEASONALRamadan rewards planning. The importers who lock ranges early are the ones who reorder mid-season — here’s how we build it.
TRADINGTwo periods run at once — P11 closes this month, P12 runs to September. Order against whichever closes first to catch the deals.
INSIGHTThe shift from many small suppliers to one consolidated partner isn’t about price alone — it’s about reliability.
Showing every post. 6 in total.